Are you a neuroscience-obsessed writer who can turn complex ideas into viral content that leads to huge and rapid growth on X, Instagram, LinkedIn, YouTube, and Substack?

Our Company

Flow State is a neuroscience-based research and training company dedicated to transforming the future of work by helping entrepreneurs and their teams harness the power of flow states — to elevate productivity, creativity, and performance.

Rían and his teams have reached over 15,000 individuals and organizations. Past clients include Accenture, Audi, Facebook, Bain and the U.S. Air Force. As co-founder and former CEO of the Flow Research Collective with Steven Kotler, their research on flow has been published in Nature Neuroscience, Time Magazine, and Harvard Business Review.

‍At Flow State, we live what we teach. We design our systems, culture, and content around the science of peak performance — helping people unlock the highest version of themselves.Now, we’re expanding our creative team to scale our mission globally through high-impact social storytelling. We’ve already reached 30 million viewers, now you can help us reach 500 million.

The Role

This is a dream role for a Writer who can repurpose our world-class neuroscience protocols and research on flow into content that thrives natively across all social platforms.

You’ll collaborate with our Chief Content Officer (CCO) and Chief Distribution Officer (CDO) to craft scripts, posts, and threads that grow our reach and solidify Flow State as the #1 global brand in the neuroscience of peak performance.

This isn’t a “ghostwriting” role — it’s a chance to shape the voice of an entire movement. You’ll take deep science and turn it into sticky, viral ideas that tens of millions consume and share every week.

This role is unique in that, for the most part, you won’t have to generate or create content from scratch… your primary role will be to rewrite and reshape content based on what each individual platform needs to perform well.

What Makes Us Different

We work asynchronously with full schedule autonomy — design your ideal deep work rhythm.
We focus on flow over friction, keeping meetings to an absolute minimum (~2 hours/week).
You’ll join a mission-driven, high-performance team that actually lives the neuroscience of productivity.
You’ll help scale a brand already validated across major media (+30 Million views & counting), with the creative freedom to experiment and push limits.

Requirements

Proven track record writing high-performing social content across YouTube, X, LinkedIn, Instagram, and Substack.
Experience repurposing long-form IP (books, podcasts, research) into short-form, platform-first content.
Deep understanding of the specific dynamics and each social media platform, including its mechanics, the psychology of its users, and an awareness of what’s working now (knowing what’s working now always changes) for each platform.
Deep understanding of content psychology, attention hooks, and viral structure (per platform).
Strong grasp of neuroscience, productivity, and human performance principles (or deep curiosity to learn fast).
Skilled in AI-assisted writing workflows (Claude, ChatGPT, Spiral, Notion AI, or equivalent) - but not using these tools as a crutch or replacement for your own creativity (we can tell when something is LLM-generated and have tested it extensively and it doesn’t work as well as having a human hand involved through the whole process)
Collaborative mindset — thrives in partnership with creative, design, and editorial teams.
Detail-oriented, self-motivated, and relentlessly curious about human potential and peak performance.

This Role Is For You If

You want to help millions of people master their attention, energy, and creative potential.
You love translating deep scientific concepts into content that everyone wants to share.
You’re obsessed with flow, creativity, and building systems for consistent viral output.
You can think strategically about growth while crafting at a world-class creative level.
You crave autonomy, collaboration, and measurable impact across tens of millions of views per month.

How to Apply

If this sounds like you, apply below for the role at Flow State:

Apply Now